Privacy policy.
Last updated: 29th October 2027
Think Smart Marketing respects your privacy. This policy explains how we collect, use and protect personal information when you visit www.thinksmartmarketing.co.uk, contact us or work with us.
1. Who we are
Think Smart Marketing is the trading name of [full legal business name and, if applicable, company number]. This business is the controller responsible for the personal information described in this policy.
You can contact us at:
Email: clare@thinksmartmarketing.co.uk
Telephone: 0113 4001044
Contact address: 5 Carrwood Park, Selby Road, Leeds LS15 4LG
2. Information we collect
Depending on how you interact with us, we may collect:
Your name, job title, business name and contact details.
Information you provide in enquiries, correspondence, meetings or project briefs.
Information needed to manage our working relationship, including proposals, contracts, invoices and payment records.
Marketing preferences and records of consent or requests to stop receiving communications.
Technical information generated when you visit our website, such as your IP address, browser type and security logs.
Website usage information where analytics tools are enabled in accordance with applicable cookie requirements.
Please avoid sending sensitive personal information unless we have specifically agreed that it is needed and how it should be shared.
3. How we collect information
We collect information directly from you when you contact us, request information or use our services.
We may also receive business contact details from colleagues within your organisation or someone introducing you to us. Technical information may be collected automatically through our website and its service providers.
4. How and why we use your information
We use personal information only where we have an appropriate lawful basis.
Where we rely on legitimate interests, we consider the impact on your privacy and whether your rights override those interests.
If information is needed to respond to an enquiry, deliver an agreed service or meet a legal obligation, we will explain this when appropriate. Without it, we may be unable to proceed.
5. Marketing communications
We may send information about our services where we are legally permitted to do so.
You can ask us to stop at any time by using the unsubscribe option in a marketing email, where provided, or by emailing clare@thinksmartmarketing.co.uk.
You have an absolute right to object to the use of your personal information for direct marketing.
We may retain a minimal record of your opt-out so that we can respect your preferences. Service-related messages about an existing project may still be necessary.
6. Who we share information with
Where necessary for the purposes above, we may share information with:
Providers of website hosting, email, IT support and secure storage.
Providers of business administration, accounting and customer-management tools.
Freelancers, contractors or delivery partners involved in an agreed project.
Professional advisers, including accountants, insurers and legal advisers.
Regulators, public authorities or other parties where disclosure is required by law or necessary to protect legal rights.
We limit access to what is needed and put appropriate contractual protections in place where suppliers process information on our behalf.
7. International transfers
Where personal information is transferred outside the UK, we will ensure that any required legal protections are in place. Depending on the destination and circumstances, these may include UK adequacy regulations or approved contractual safeguards.
You can contact us for information about the safeguards relevant to your information and how to obtain a copy.
8. How long we keep information
We retain personal information only for as long as needed for the purposes described in this policy.
When deciding how long to keep it, we consider:
Whether an enquiry or project is still active.
The nature and duration of our relationship with you.
Applicable accounting, tax and other legal requirements.
Whether records are reasonably needed to resolve complaints or legal claims.
Your marketing preferences and the need to maintain an opt-out record.
Information is deleted or anonymised when it is no longer needed.
9. Cookies and similar technologies
Our website may use cookies and similar technologies to support its operation and, where enabled, understand usage or support marketing.
You can also manage cookies through your browser, although blocking some cookies may affect website functionality.
10. Keeping information secure
We use appropriate technical and organisational measures to protect personal information against unauthorised access, accidental loss, misuse or disclosure.
No internet transmission or storage system is completely secure. Please contact us if you have concerns about information you have shared with us.
11. Your rights
Depending on the circumstances, you may have the right to:
Request access to your personal information.
Ask us to correct inaccurate or incomplete information.
Ask us to erase information.
Ask us to restrict how we use information.
Object to processing based on legitimate interests.
Receive certain information in a portable format.
Withdraw consent where we rely on it, without affecting the lawfulness of earlier processing.
These rights are subject to legal conditions and exemptions. To exercise them, email clare@thinksmartmarketing.co.uk. We may need to verify your identity before responding.
12. Client-controlled information
If we process personal information on a client’s behalf as part of a project, the client may be the controller and we may act as its processor. That processing is governed by our agreement with the client and its instructions.
For questions about information controlled by one of our clients, please contact that organisation first.
13. Complaints
Please contact us if you have concerns about our handling of personal information.
You also have the right to complain to the Information Commissioner’s Office, the UK data protection regulator, at https://ico.org.uk/make-a-complaint/. You do not have to contact us before doing so.
14. Changes to this policy
We may update this policy to reflect changes to our services, practices or legal requirements. The latest version will appear on this page with an updated date. Where required, we will also bring significant changes to your attention.