Why it’s important to plan

When it comes to marketing, not everyone has a plan. And when they do have a plan they don’t always stick to it.

Having a plan in place is so important – otherwise how do you know where you’re going and what you want to achieve? And, your plan needs to be flexible plus it also makes sure everything you create and share is consistent and on brand. And this is exactly how we worked with Seven Video Productions on their marketing plan.