Inspiration
Keep up to date with the latest news.-
What is conversion rate and why is it important?
We’re into another new month – and we’re heading towards the end of Q1. How did that happen? We got some great response to our last Bitesize & post we did around what churn is, so we thought we’d do something that we also get asked about, which is customer conversion rate. What is it […]
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Fusion HR – Touchpoint Programme
As a successful and ambitious business, Fusion recognised they were doing a lot of things right, but at the same time also recognised there are always opportunities for improvement. When you’re constantly at the coal face you don’t often get the chance to take a step back and see where improvements could be made. Having […]
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FR Scott – Finding the extra 10%
FR Scott have seen a healthy growth in their business. And whilst the business continues to grow, they know it can be even better with enhanced marketing activity. And they were convinced they were missing opportunities, not only on trying to win new business but opportunities with existing customers. And these missing opportunities could have […]
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Seven Video – Touchpoint, an eye opening experience
As a growing business Seven Video knew they had to do something in terms of their marketing. The challenge was knowing what to do and in what order. They had lots of ideas but no clear plan and how it would all work together. Business growth also brings its own challenges so it’s key that […]
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Seven Video – Our turnover doubled in two years
Having a plan in place is so important – otherwise how do you know where you’re going and what you want to achieve? And, your plan needs to be flexible plus it also makes sure everything you create and share is consistent and on brand. And this is exactly how we worked with Seven Video […]
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What does churn mean?
Wow, can’t believe it, we’re well into Feb already! Here’s a question for you: ‘What does churn mean?’ It’s something we were asked at a recent event. It’s quite a big topic at the moment and it’s one of those marketing terms that we (as marketing peeps) take for granted and assume everyone knows what […]
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Three top tips to keep your customers coming back for more
When talking to other business owners recently, one of the common priorities we’re hearing is around customer retention. And we all know retaining customers is essential for any business, and it shouldn’t be complicated. Not only does it reduce churn and save money in the long run, but it also increases the lifetime value of […]
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Alscient – Our best engagement in 10 years
Taking the time out of a busy schedule to review your own marketing, identify any gaps and put processes in place is a challenge. It’s on the to-do list but never quite happens. But when you have new propositions and new opportunities it then becomes a priority. But with a lot to do it becomes […]
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Are your team your raving fans?
Picture the scene, your first day at your new job, you come in, sit down at your new desk and there waiting for you is a nice sparkly package with your name written on it. You open it up and there’s lots of goodies inside, from bottles, to notebooks, all there to make you feel […]
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