Useful documents
General Company Information
Think Smart Marketing Introduction
Our short company presentation takes you through, who we are, how we work, the kind of things we do. We hope you'll find it useful. If you would like to know more, just get in touch.
Client Information
What's so different about us?
This presentation sets out our proposition and differentiators in a clear
and unambiguous way.
Bite Sized Chunks Case Studies
Here are some examples of our approach, working... We've broken them down into bite sized chunks so they're easy and quick to read. You're bound to find a company or scenario which is a little like yours...
A Customer Perspective
Dave Pickering, Head of Communications for Steria Limited, explains how Think Smart gives him an edge in getting the most from his marketing budget...
What we do for you
In a nutshell. This document sets our why our approach and way of working might be just what you're looking for.
Marketing Material
Make Marketing Pay
Back to basics. 10 Golden Rules for effective Marketing Communications...
Marketing Triage
Stop wasting money on marketing! Use the right tool at the right time in the comms cycle.
Here we explain what we mean by "Marketing Triage".
Making CRM Pay!
Many CRM projects turn out to be white elephants. We think this is because people have forgotten the real objective. In this simple presentation we set out the issues as we see them.
Marketing Intelligence 1
Targeting your message
Right person, right message, right product, right price, right time... easy isn't it?
Marketing Intelligence 2
Tools and techniques
It's all about helping other people achieve their objectives...
Marketing Intelligence 3
e-Surveys
Let's consider that you already have an ongoing mechanism for communication, perhaps an eNewsletter. Drilling down even further into people's requirements is a realistic next step...
The Ascent of the Website
From the beginning of online presence, to 'google rankings' and 'pay per clicks', to exactly where you should focus your efforts today...
Customer Engagement
Website and content optimisation is really only half the battle...
Websites, eMarketing - All hyped out
Let’s be clear, best practice marketing is not something dreamt up in business school or for that matter anywhere else in academia. It comes from real people trying things, working at ideas and testing concepts and finding what works best...
Our Tools
eNews and eMarketing
These tools are simple to use, flexible, feature relevant functionality and offer both high level and granular reporting...
eSurvey
This tool has been developed in response to increasing demands from our customers to provide forms, surveys, opinion polls etc...
