Team profiles


peter kirby

Peter Kirby

Strategic Director

Peter is a senior consumer marketing professional with over 15 years experience in UK and international consumer goods businesses including Unilever, Cadbury Schweppes and Carlsberg.

Most recently Brand Director on the Carbonates portfolio at Britvic soft drinks he launched Pepsi Raw, the first mainstream natural cola, in cooperation with PepsiCo. He is passionate about consumer insight-driven innovation and brand 'rescue' with a commercial orientation.




Useful Documents

See all »


Articles, white papers, opinion pieces covering new and innovative approaches to marketing






contact us